Christian Connection

Staying Comfortably Cool With Superga Discussed In Full

Everyone knows the stylish yet effortlessly cool Superga brand, it stands out from the rest for its easy going, fashion-forward approach. It strikes the perfect balance between being the active, sporty shoe and the chic footwear choice. This makes it the perfect shoe for many occasions, whether you’re dressing up or down, showing your sporty side or taking it easy. Today you’ll find this popular shoe brand at several reputable footwear outlets.

Need to know more about Superga before you invest in a pair? The brand has a history that stretches back to the early twentieth century. Originating in Torino, Italy in 1911, a man by the name of Walter Martiny first started producing rubber-soled shoes with the Superga logo. Fourteen years later Martiny’s creations took on vulcanised rubber soles and the legendary Superga 2750 Heritage shoe made its entrance. The shoe became an icon straight away, taking Italians from the city to the coast, allowing people to look casual and sporty all at once.

And why was the 2750 style instantly well-loved? It has a distinct low cut design with an open lower cut ankle and beautifully finished inseams on the inside of the shoe. It therefore fits the foot like a glove, complementing its natural contours and shape. In essence, it’s a sophisticated sneaker adding a really relaxed look to any outfit.

When the First World War occurred it affected the Superga production line. Soon after the war ended the brand gained steam once again and started producing top class shoes. The 1970s introduced the dawn of an exciting new era for the label that which included the production of a new sport shoe range. This variation added technical advancements to the shoe that made the footwear more suitable for an active lifestyle. And since then it continued to grow, bringing new lines and styles onto the market.

Still, the Superga 2750 reigned supreme as the favourite of all the shoes produced by the label. It is a shoe that suits many of our lifestyles, helping us stay comfortable even when we are dressing up. Today, you’ll find a wide range of fabrics, colours and prints offered each season to celebrate the famous Superga shoe. So whether you’re a serious fashionista or a laid-back lass, there’s a pair of Superga sneakers just for you. From classic to low cut options and more, why not try every style and colour in the range? Distinguished by their splash of colour, white rubber sole and penchant for comfort, these are the shoes everyone wants to add to their wardrobe. Get yours today and start looking the part!

February 22, 2012 - Posted by admin | Uncategorized | Everyone, footwear, Heritage shoe, pair, range, Rubber, shoe brand, Superga, Walter Martiny